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For more than ten years, Velosport has firmly established itself as a cornerstone of the cycling scene in London. Nestled in the vibrant hub of Putney, a mere hop from Richmond Park, Velosport has effectively catered to the demands of countless biking enthusiasts. Recognized as one of the premier independent bike shops, we've earned this distinction for a host of compelling reasons. Each member of our Velosport team is not just an expert but a passionate cyclist, boasting a cumulative wealth of knowledge and experience spanning three decades. Our commitment remains unwavering to offer nothing short of the finest service imaginable.

We sell a large range of road bikes, gravel bikes, hybrid bikes, clothing and accessories, both in store and online from well-known brands such as

What truly separates Velosport from all the other bike retailers (apart from our expertise and great customer service) are our workshop, bike fitting options, and custom bike builds.


We have a fully functional workshop, where our highly trained, and professional mechanics can carry out any and all bike repair jobs imaginable. From a basic puncture repair, or gear indexing. To a full strip down and rebuild, we will be able to help you to keep riding.

We Offer

  • Basic, General, Deluxe services
  • Individual Reapirs
  • Component and Accessory Fitting


With our in-house bike fitting facility, we will make sure you are in the optimal riding position. Whether you need to be as aero as possible for a time trial, are recovering from injury, or just want to get more out of your riding, our professional and experienced bike fitter will be able to help you.

We Offer

  • Basic, Level 1 and 2 Retul bike fits
  • Frame Sizing
  • Custom Footbeds, Cleat Fitting


We collaborate with Italian frame builders Legend to offer completely bespoke road bikes. Each frame is made to your measurements in almost any colour you can think of. We will then build the bike up with groupset, wheels, and finishing kit of your choice.

To find out more about Legend, and to book a consultation, contact us and have a chat.


Steve | Store owner

Main Bike: : Legend HT 11.5
Favourite coffee/stop: A oat flat white and cake at flying cloud cafe
Other hobbies: Gardening

Steven (Jnr) | Website Manager

Main Bike: Quella varsity oxford
Favourite coffee/stop: Double espresso at Artisan Putney
Other hobbies: coding, guitar, photography

Robin | Shop Floor Manager

Main Bike: Legend Queen
Favourite coffee/stop: fill in here..
Other hobbies: Guitars

Merv | Shop Floor Manager

Main Bike: Cinelli
Favourite coffee/stop: Only drinks Pepsi Max
Other hobbies: Football

Mario | Mechanic

Main Bike: Ridley Noah SL
Favourite coffee/stop: A flat white at botley hill farmhouse
Other hobbies: Cooking, reading, yoga

Mikah | Mechanic

Main Bike: BMC
Favourite coffee/stop: Oat flat white at artisan
Other hobbies: Listening to Jazz at Effra Tavern Brixton